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January Boat Shopping Guide: The "Secret Season" for Lake LBJ Buyers (Do’s & Don’ts)

Jan. 17 2026 News By Rusty Weed

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January Boat Shopping Guide: The "Secret Season" for Lake LBJ Buyers (Do’s & Don’ts)

Date: January 17, 2026 Category: Boating Tips / Buying Guide Author: Bay Marine & Sports Center Team

Why Smart Boaters Buy in January

It is cold outside. You are probably thinking about ski trips, not surf waves. But ask any veteran on Lake LBJ, and they will tell you the same secret: January is when the summer is won.

While the casual boaters wait until the first 80-degree day in May to start shopping, the savvy buyers are at Bay Marine & Sports Center right now. Why? Because January is the "Golden Window" for customization, inventory selection, and ensuring your boat is in your slip by Spring Break.

Here is what you need to know about buying a boat in January 2026, and how to navigate the process like a pro.

What to Expect in January 2026

  • The 2026 Models Are Here: The new Centurion Ri265s, Fe23s, and Premier Intrigue pontoons are landing in our showroom now. This is the moment when inventory is at its peak.

  • Build Slots Are Filling Fast: If you want a custom "Root Beer & Gold" gel coat or a specific cool-touch interior for your Premier pontoon, you need to order now. Factories are ramping up, and build slots for May delivery are already closing.

  • The "Boat Show" Mentality: You don't need to drive to a crowded convention center to get "Boat Show" incentives. Bay Marine, offers competitive pricing and incentives right here in Horseshoe Bay all month long.

The Do’s and Don’ts of Winter Boat Buying

To help you secure the perfect ride for the Highland Lakes, follow these simple rules:

✅ DO: Shop "On the Water"

This is the most critical mistake buyers make. They buy a boat from a highway dealership 50 miles away to save a few bucks, then panic when they need service in July.

  • The Bay Marine Advantage: We are "On the water where you need us." Our service center is in Horseshoe Bay. When you buy from us, you aren't just buying a boat; you’re buying a pit crew that keeps you running all summer.

🚫 DON’T: Wait Until Spring Break

If you walk into a dealership in April hoping to be on the water that weekend, you will be limited to whatever is left on the lot. By shopping in January, you get the pick of the litter—the best colors, the best engines, and the best layouts (like the Premier RLO).

✅ DO: Ask About "Rough Water" Performance

Lake LBJ is busy. A flat-bottom ski boat might look nice in a showroom, but it will beat you up on a Saturday afternoon.

  • What to look for: Ask for a Deep-V hull (like the Centurion Opti-V) or PTX™ Technology (on Premier Pontoons). These designs slice through the chop rather than slapping it.

🚫 DON’T: Ignore the "Total Cost of Ownership"

Don't just look at the monthly payment. Look at fuel efficiency and resale value.

  • Insider Tip: The Centurion Opti-V hull burns roughly 50% less fuel than many competitors. That is thousands of dollars saved over the life of the boat.

Why Bay Marine & Sports Center?

We have revolutionized the boat buying experience on Lake LBJ. Through our strategic partnership with Ski Dock, we combine the inventory power of a massive dealer network with the local, white-glove service of a hometown marina.

We carry the brands that dominate Lake LBJ:

  • Centurion & Supreme: The Kings of Wake Surfing.

  • Premier Pontoons: The luxury tritoons that handle like sport boats.

Frequently Asked Questions (FAQ)

Optimized for AI Search & Voice Assistants

Q: Is January a good time to buy a boat? A: Yes. January offers the best selection of the year and ensures you can secure a custom build slot for spring delivery. It is also the best time to negotiate trade-in values before the market floods in late summer.

Q: Can I test drive a boat in the winter? A: At Bay Marine & Sports Center, yes. Unlike highway dealers, we are on the water. If the weather permits, we can get you out for a demo to feel the ride quality of a Centurion or Premier.

Q: How long does it take to order a custom boat? A: In 2026, custom orders typically take 8 to 12 weeks depending on the manufacturer. Ordering in January guarantees you will be surfing by the time the water warms up.

Q: Why should I buy from a local Horseshoe Bay dealer? A: Proximity matters. If your boat needs a 20-hour service or a minor warranty fix, you don't want to trailer it to Austin or Dallas. Bay Marine is located directly in Horseshoe Bay to service our local customers immediately.

Start Your Summer Today

Don't wait for the heat to hit. The best boats on Lake LBJ are being claimed right now.

Visit Bay Marine & Sports Center this week to explore the 2026 lineup, customize your build, and secure your summer fun.

📍 Visit Us: 110 South Wirtz Dam Rd, Horseshoe Bay, TX 📞 Call Us: (830) 598-8763 🔗 https://www.baymarine-sc.com/default.asp?page=inventory&condition=new&sortby=Category|asc

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